الصين اليوم هي أكبر سوق في العالم ، بالصين أكثر من 1300 مليون
طاقة استهلاكية ( 25 % هم من الذين يعيشون بالمدن ) ، و مع ارتفاع سعر ال PIB
مما بين 7% و 8% ، حسب معايير و شروط PIB فالصين صارت تعد القوة السابعة
العالمية ، فمع التحركات الاقتصادية الجارية في دول مثل أسبانيا ،
كندا ، إو
البرازيل ، حسب تقديرات البنك الدولي فإنه من المتوقع أن تكون الصين القوة
الاقتصادية الأولى في العالم في عام 2020 . و تمثل في ذلك الحين 40% من الإنتاج
العالمي.
The objectives of the course “Doing business in China" are
- To offer a global vision of China, the world's largest market
- To know the business opportunities in China
- To understand how to negotiate in China.
- To analyze foreign direct investment (FDI) flows
- To know the Free Trade Agreements of China.
This course is intended for all those wishing to specialize in the Chinese
market
Why study this course?
Because China is the world's largest market with more than 1,300 million
potential consumers. In terms of GDP is the second largest economy (ahead of
countries like Japan, Canada and Brazil).
In China, there are cultural and sociological issues extremely different : the
influence of Confucianism, customs and habits, ancient culture or language
difficulty.
Therefore, we will analyze the case of Chinese firms , allowing us to better
understand the organizational Culture of Chinese enterprises the management of
these corporations.
We will study the major economic regions of China: Beijing; Shanghai, Guangzhou,
The region of the Greater Pearl River Delta, Hong Kong
Finally, we will analyze the China’s Free Trade Agreements.